COOKIE POLICY


 

With this cookie policy, the website operator informs the website user about the use of cookies or similar storage technologies (hereinafter "cookies") that are used on this website.

 


WHAT ARE COOKIES?

Cookies are small text files stored by the web browser on the user's device for the purpose of storing certain information. The next time the user visits our website with the same device, the information stored in cookies is transferred to our website ("First Party Cookie") or another website to which the cookie belongs ("Third Party Cookie").

The information stored in the cookie and returned by the respective website recognizes that the user has already accessed and visited it using the web browser of their device. We use this information to optimally display the website to the user according to their preferences.

However, only the cookie itself on the terminal is identified here. Any further storage of personal data will only take place if the user gives explicit consent or if this storage is absolutely necessary in order to use the offered and called service.

 


CONSENT TO THE USE OF COOKIES

Cookies that are not absolutely necessary to make the services available on this website are only used after the consent has been given. By continuing to actively use this website after the display of the cookie banner, the user consents to the use of cookies.

The cookie settings can be customized by the user at any time, for example by activating or deactivating individual cookie categories.

The user can deactivate or delete cookies in the browser (including the strictly required cookies), which is described under the "Disabling or deleting all cookies" section.

 


CATEGORIES OF THE COOKIES USED

Depending on the purpose and function, we divide the cookies used by the website into the following categories:

  • Essential
  • Marketing
  • Analytics

 


ESSENTIAL COOKIES

Essential cookies ensure that this website, or rather the service functions properly; meaning that without these cookies, this website, or the service cannot be used as intended. This type of cookies is used exclusively by the website operator (First Party Cookies) and all information stored in the cookies will only be sent to this website.

The following essential cookies are used on our website:

 

 Cookie Name Cookie Description Runtime
PHPSESSID To store the logged in user's username and a 128bit encrypted key.This information is required to allow a user to stay logged in to a web sitewithout needing to submit their username and password for each page visited. Without this cookie, a user is unabled to proceed to areas of the web site that require authenticated access. 1 Yea r
private_content_version Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server. 1 Year
persistent_shopping_cart Stores the key (ID) of persistent cart to make it possible to restore the cart for an anonymous shopper. 1 Year
form_key A security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF). 1 Year
store Tracks the specific store view / locale selected by the shopper. 1 Year
login_redirect Preserves the destination page the customer was navigating to before being directed to log in. 1 Year
mage-messages Tracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages, The message is deleted from the cookie after it is shown to the shopper. 1 Year
mage-cache-storage Local storage of visitor-specific content that enables e-commerce functions. 1 Year
mage-cache-storage-section-invalidation Forces local storage of specific content sections that should be invalidated. 1 Year
mage-cache-sessid The value of this cookie triggers the cleanup of local cache storage. 1 Year
product_data_storage Stores configuration for product data related to Recently Viewed / Compared Products. 1 Year
user_allowed_save_cookie Indicates if the shopper allows cookies to be saved. 1 Year
mage-translation-storage Stores translated content when requested by the shopper. 1 Year
mage-translation-file-version Stores the file version of translated content. 1 Year
section_data_ids Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc. 1 Year


 

The use of essential cookies on this website is possible without the consent of the user. This is why only essential cookies cannot be deactivated or activated individually.

This feature is only available for cookies that are subject to mandatory consent, for example, the Essential Cookies, the Marketing / Analytics  Cookies; however, the user has the ability to disable cookies in his browser at any time (see "Disabling or deleting all cookies").

The legal basis for the use of essential Cookies is a legitimate interest. This means our interest in the analysis, optimization and economic operation of this website and a customer-friendly range of our services)

 


MARKETING COOKIES

Marketing cookies enable this website to store the information provided, such as the user name or language selection and to provide the user with improved and personalized functions based on these cookies, which only collect and store anonymous information.

The following marketing cookies are used on our website:

 

Cookie Name Cookie Description Runtime
recently_viewed_product Stores product IDs of recently viewed products for easy navigation. 1 Year
recently_viewed_product_previous Stores product IDs of recently previously viewed products for easy navigation. 1 Year
recently_compared_product Stores product IDs of recently compared products. 1 Year
recently_compared_product_previous Stores product IDs of previously compared products for easy navigation. 1 Year

 

The user can object to the use of marketing cookies at any time by adjusting the Cookie Settings accordingly.

The legal basis for the use of marketing cookies is of legitimate interest in the analysis, optimization and economic operation of this website and the improvement of our offer and our services.

 


ANALYTICS COOKIES

Google analytics cookies collect information about how our websites are used in order to improve their attractiveness, content, and functionality based on these cookies. For example, to help us determine if and which subpages of our website are visited and what content users are particularly interested in.

We record the number of visits to a page, the number of pages visited, the time spent on our website, the order of pages visited, which search terms our users have brought to us, the country, the region, and, if applicable, the city of the IP address of a computer transmitted. For technical reasons the IP address is automatically made anonymous and does not enable us to infer the individual user.

The user of the website also has the right, for reasons that arise from a particular situation, over the processing of personal data related to the user for statistical purposes, to be contradicted. In order to exercise these and other data subjects' rights, a data subject can turn to the contact address specified in the imprint or in the privacy policy at any time.

The following google analytics cookies are used on our website:

 

Cookie Name Cookie Description Runtime
_ga Used to distinguish users. 1 Year
_gid Used to distinguish users. 1 Year
_gat Used to throttle request rate. 1 Year

 

The user can object to the use of Google Analytics Cookies at any time by adjusting the Cookie Settings accordingly.

The legal basis for the use of performance cookies is a legitimate interest in the analysis, the optimization and economic operation of our website and the improvement of our offer as well as our services.

The user can contradict the use of marketing cookies at any time by adjusting his Cookie Settings accordingly.

For the purposes described above, the legal basis for the processing of personal data using cookies is based in our legitimate interest to advertise our products and services.

If the user has given consent to the use of cookies on the basis of a notice given by us on the website ("cookie banner"), we use cookies based on the consent of the respective user.

 


DEACTIVATION OR DELETION OF ALL COOKIES

The user can set the web browser so that the storage of cookies on the device is generally prevented or is asked each time whether he agrees to the setting of cookies. Once cookies are set, the user can delete them at any time. This process is described in the help function of the respective web browser.

A general deactivation of cookies may lead to functional restrictions of this website.

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